MODSHOP: BLACK & YELLOW

San Francisco's Room Service Store has recently become "ModShop." In keeping with the company's intention to bring their clientele the freshest, most innovative designs, the company refreshed its own look.

For ModShop, it's not just about selling furniture and electric home accessories, but selling a comfortable, relaxed lifestyle. Owners John & Taryn Bernard design most of the furniture themselves. They draw inspiration from vintage stores, swap meets, clean lined European design, urban loft styles and mid-century modern, adding in the fabulous glamour of the old Hollywood Regency era. The owners use their experience in the apparel industry to keep the products moving forward with the trends.